...but many performing arts organizations, small ensembles, and soloists shy away due to unfamiliarity with the medium or an unsuccessful first experience. Fortunately, performing arts organizations can successfully work around those issues and directly benefit from proven blogging expertise to design an effective and efficient organizational blog capable of successfully engaging your audience and generating increased awareness. The solutions are as straightforward as selecting the comprehensive solution package that best fits your expectations and goals.

Starting at $3,000
Regardless if you have been thinking about launching an institutional blog or the idea is a recent development, this is the package for organizations seeking expert guidance to maximize initial impact and perpetuate long-term internal blog management. Blog Launch package features include:

• A professional, custom blog design: incorporate your existing graphic material and style sheets or have something designed from scratch. Unlimited authors: with distinction between regular and guest writers (includes “beyond the bio” profile and headshot creation).
• Optimized custom search engine: you can even include individual pages from your main website in search parameters so readers can search concerts and events! Built-in promotional tools: class-leading blidgets, banners, companion social networking pages, and more.
• Search Engine Submission: you’ll see your blog popping up at all of the popular search engines including Google and Yahoo.
• Automatic comprehensive RSS feeds generation.
• Two months of direct back-end administration: ensuring your blog gets off to a smooth start.
• Blog admin training: for one employee/volunteer of your choice to ensure your blog continues to maximize its impact.
• No limits: content and outreach are fueled by the imagination and creativity of your bloggers and staff.
• No pigeonholes: take advantage of cutting edge audio, video, plug-ins, and widgets.
• Generate revenue: include links to sell merchandise and recordings.
• Defined deliverable: your package comes with a host of instructional and support material designed to help your bloggers remain engaging.
• Included in price: first year of platform maintenance costs.
• Project timeline: as little as two weeks.

Starting at $4,000
Designed especially for organizations with an existing blog(s) or content from past blogging endeavors they would like to incorporate into a new venture. Think of the Blog Reboot package is the ultimate virtual makeover.

• Complete analysis: Three to five consecutive days of professional examination of your existing blog content to define the best approach to rebooting your content.
• Seamless integration: no loss of current blogging activity during reboot phase.
• No broken internal links: existing posts will be examined and any internal links will be updated with the new URL archiving format.
• Project Timeline: as little as one month.

Starting at $8,000/yr (2 year minimum contract required)

• “We want to start a successful blog but don’t know where to start or how to keep it running.”
• “We have a blog but our authors don’t publish regularly enough.”
• “Not being able to keep up with administering our current blog is preventing us from building an active readership and projects an unprofessional image.”

If your organization can relate to any of those comments then benefitting from the services of an experienced cultural blog administrator is precisely what you need. Includes all deliverables from either Package #1: Blog Launch or Package #2: Blog Reboot without platform maintenance costs plus:

• All-inclusive full service program: all you need are bloggers to generate content, and Mr. McManus will even help you identify authors and keep them motivated!
• Weekly, monthly, and event oriented social media campaigns: companion pages synchronized with your existing outreach, education, and development campaigns.
• Advanced Post Support: comment moderation and manual spam review mean no embarrassing incidents so your organization can project a professional image.
• Direct author support: allows your authors to get up and blogging with confidence as well as take advantage of the latest blogging tools.
• Guaranteed compliant: blog platform updates installed upon release so you never have to worry about whether or not your blog is compatible the latest browsers or trendy techno-goodies.

Starting at $20,000/yr
Let your organization take the lead in creating a partnership program to establish a multi-disciple cultural blogging exchange. A perfect vehicle for establishing improved associations and mutually beneficial relationships with other performing arts organizations in your community, a Cityscape Blog Collective provides all of the benefits of an institutional blog augmented by a larger reach.

• The project serves as an innovative, forward thinking project for targeted grant funds.
• Prices include all set up and maintenance costs.
• Comprehensive administrative program: all you need are bloggers to generate content and at least two performing arts organizations to serve as the founding members and Mr. McManus will take care of the rest!
• Flexible cooperation between symphonic, chamber, opera, dance, and performing art centers as well as potential for incorporating expanded cultural offerings such as museums, aquariums, and theaters.
• Project timeline: as little as three months.